| Q. |
 |
With
the rapid growth of Vocelli Pizza, are
prime territories still available? |
|
|
| A. |
|
We
have only begun to tap the national
market. Many territories are still available. |
|
|
| Q. |
|
Are
there protected areas for my location? |
|
|
| A. |
|
Yes. Each store has a Delivery Zone and no other franchise or corporate store may deliver into your Delivery Zone. You may also purchase a multi-unit territory. |
|
|
| Q. |
|
How
well can I do with a Vocelli Pizza franchise? |
|
|
| A. |
|
The success of your franchise store is dependent on many factors including: (1) your business acumen, (2) prior experience in the related industry, (3) your willingness to follow a proven system, (4) the “sweat equity” applied to your business and (5) your ability to manage the financial aspects of your business and personal life. |
|
|
| Q. |
|
What
are the franchise fees and royalties? |
|
|
| A. |
|
Currently the franchise fee for a single unit is $20,000. The royalty fees are 5% of sales. |
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|
| Q. |
|
How
much must I spend on advertising? |
|
|
| A. |
|
We require that each store spend at least 7% of sales on advertising. This 7% is broken down into National, Regional and Local store advertising. There is a 1% National Marketing Fund in which all stores participate. If there are enough stores within a market to gain economies-of-scale for advertising, a Regional Cooperative Fund may be established. Once the Regional Cooperative Fund is established, a percentage of the 7% (or then aggregate) is applied towards regional advertising. The franchise partner then uses the remaining percentage of the total to advertise locally. |
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|
| Q. |
|
Do
I have to buy my food and equipment
from the Corporate Office? |
|
|
| A. |
|
No. All stores purchase supplies for their Vocelli store through approved vendors. Based on the growing number of locations, we negotiate aggressively and seek highly competitive prices on behalf of the system, continuously leveraging our economies of scale. |
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